The death, or at least the impending near decimation of my beloved ping.fm, has led me on a quest to find a suitable alternative arrangement for my social media strategy. Somehow – I'll call it the law of attraction at work – I stumbled across this site. It was a twitterpost from one of my most recent followers that I discovered this site, ifttt.com.
Based on one of the most fundamental constructs in computer programming, "If this, then do that" it's a feature whose time has come. Its moniker is "Put the internet to work" and you can certainly do this. In fact you need to since the time spent doing these jobs is less time doing revenue-producing activities. With this the internet marketer can somehow hope to stay abreast of the never-ending changes occurring on the social media landscape.
The point of the site is that you can combine these channels and perform simple actions called tasks that the system can take on your behalf to help automate the more mundane yet essential tasks of social media marketing. These tasks when combined with channels are called recipes. Users create them by the truckload and share them with others.
Some of the more productive recipes that I use include an automatic thank you tweet to anyone who mentions or retweets you on twitter and creating a tweet or Facebook post for every new blog post.
There may be a possibility of more complex "nested if's", where one recipe is inside another, although I haven't tried it nor seen any yet.
So give it a look-see and discover for yourself something that just may save you some time and aggravation.